Privacy Policy

Our Commitment to Your Privacy

Sutherland Law Firm, LLC / Dignity Elder Law (“the Firm,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect through this website, how we use it, and the choices you have. The families and founders we serve trust us with matters that are personal, and we treat the information you share through this site with the same care.

Information We Collect

When you use this website, we may collect:

• Contact form information. If you submit our contact form, we collect your full name, email address, phone number (if you choose to provide it), practice area of interest, and your message.
• SMS consent information. If you choose to opt in to text messages, we collect the phone number you provide and record your consent.
• Technical information. Like most websites, our hosting systems may automatically record standard technical data such as your browser type, device, and pages visited, used to keep the site secure and functioning properly.

How We Use Your Information

We use the information you provide only to:

• Respond to your inquiry and schedule consultations;
• Communicate with you about scheduling, appointments, and follow-up requests;
• Send SMS text messages only if you have explicitly opted in (see below); and
• Maintain the security and proper operation of this website.

We do not sell your personal information, and we do not share it with third parties for their marketing purposes.

SMS Text Message Communications

SMS consent is optional and is never required to contact the Firm or submit a form. If you choose to opt in, your consent is collected using the following language:

“I consent to receive SMS text messages from Sutherland Law Firm, LLC / Dignity Elder Law regarding scheduling, appointment reminders, case updates, requests for information, and billing notifications. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or reply HELP for assistance.”

We do not share your phone number or SMS consent status with third parties or affiliates for marketing purposes. You may opt out at any time by replying STOP to any message.

No Attorney-Client Relationship Through This Website

Contacting us does not create an attorney-client relationship. Please do not include confidential information in any website form until an attorney-client relationship has been established. Information submitted through this site before that point may not be protected by attorney-client privilege.

How We Protect Your Information

Information submitted through this website is stored in a private, access-restricted system and is reviewed only by Firm staff so that your inquiry can be logged and answered. We retain inquiries only as long as reasonably needed to respond and to meet our professional record-keeping obligations.

Your Choices

You may ask us at any time to correct or delete the contact information you have provided, or to withdraw SMS consent (which you can also do instantly by replying STOP). Simply contact us using the details below and we will take care of it.

Contact Us About This Policy

Sutherland Law Firm, LLC / Dignity Elder Law
1990 E. Lohman Ave, Lohman Atrium Suites, Las Cruces, NM 88001
Las Cruces: 575-904-0464 Albuquerque: 505-594-4044